top of page

The game favours those who move fast - and with The Score's insights, you will

The Score’s weekly insights on the ever-changing world of your consumers allow you to anticipate their needs and desires before they even know these themselves. To outpace the competition, you need to move quickly - and The Score helps you do just that.

content score website.png

A study unlike any other

We've been gathering insights for three years, and it's safe to say we've revolutionised the industry. The Score surveys 2,000 people every week and tracks the lives of 30 households. Our study is the largest and most comprehensive in the UK. We don’t just provide insights - we provide a competitive edge.


Think big

Too many brands focus solely on their own little corner of the market. The Score reveals the whole picture meaning you won't miss opportunities to connect with customers on a deeper level.


We do the heavy lifting

At The Score, we gather valuable insights every week and transform these into four distinct opportunities for businesses. Freed of the burden of dredging through data, you'll be able to think creatively and make informed decisions - keeping you nimble in today's challenging economy.

top gun.png

Need to know facts about The Score


Over three years of continuous data


Ethnographic insights from 30 households


Reports coverage regular hot topics


Dozens of subscribers - almost 100% retention


Over 300k survey completes to date


Investigates all aspects of UK life


Packages to suit all sizes of company


Run the UK's Insight Agency of the Year

Lightning fast

We understand timing is crucial. We've developed unique analytical skills to deliver lightning-fast insights within 24 hours of fieldwork, which we then present in a briefing deck every Friday. Equipped with The Score's unparalleled ability to anticipate key issues, you'll feel more in tune with the nation than ever before.

Fast read
Full read
report2 - boarder.png
Video bulletin
4-min score.png
Vox pops
vox pops.png

Powerful insight

At The Score, we specialise in joining the dots and crafting compelling stories from evidence that others might overlook. Our approach delivers accurate narratives, context, and perspective. This sets us apart. It makes The Score an indispensable tool for ambitious brands wanting to make informed, winning decisions.

Laura and Alison.png

Find advantage with The Score

  • Raise the profile of customer insight within your company

  • Put the customer at the heart of every business conversation

  • Boost colleague engagement by fostering a customer-centric culture

  • Feel empowered by understanding what's really going on (not just what the papers say)

  • Harness insights to get a reality check that frees you from 'same old' thinking

  • Ensure your comms feel in sync with current reality and future hopes/dreams

  • Cut risk and uncertainty by basing decisions on real data and insights

  • Identify and address potential issues before these become major problems

  • Supercharge NPD by addressing consumer pain points

  • Identify new market opportunities with confidence and stay ahead of the curve

  • Grow market share by outpacing your rivals at every turn

Rocket fuel for ambitious brands

Tesco logo.png
deliveroo logo.png
which logo.png
Lidl logo.png
virginO2 logo.png
Aviva logo.png
diageo logo.png
eBay logo.png
B&Q logo.png
Pepsico logo.png

Happy subscribers

The Score is an innovative but crucially flexible continuous pulse on the nation, the quality of storytelling is engaging and topical. We have been able to leverage it every week to make important decisions. A sign of a team thinking commercially.​
The Score answers the big questions. It helps us understand customer mood and new behaviours.  It plays a pivotal role in our business planning - short and long-term - ensuring we optimise performance 
    I love the webinars, always engaging and give you a real taste for how consumers are really feeling and acting. The insights we get from The Score drive decision-making every single day

Naomi Kasolowsky​

Group Insight Director


Claire Rainey
Head of Insight

O2 Virgin Media

Kirsty Garrett
Head of Insight

The Crown Estate


Next release:
Friday 24th March 2023

bottom of page