Believe us, you need it!
As consumers struggle to break free from financial constraints and low spirits, they are looking for brands that can help them live a bigger and better life in 2023. Winning them over requires gaining their trust, helping them gain control, and reframing mindsets. To succeed in this competitive landscape, brands need to understand and address the top consumer needs for the year ahead.
"The Score is our invaluable compass. You’ve brought the inside track on consumers to the forefront of the business so we feel equipped in an ever changing landscape. "
O2 Virgin Media
10 pain points and opportunities
10 chapters
3 years of data
300,000 sample
Qual and quant
Holistic consumer view
Insights for multiple sectors
Money | Health | Food | Drink | Hospitality Leisure | Events | Travel | Clothing | Home
The total package
The way The Score reports is unique. Your Headstart reporting suite will provide everything you need to understand the topic, see opportunity, and cascade the information to every corner of your organisation. This isn’t research that will sit on the shelf. We promise this report will deliver more ROI than anything else you'll commission this year. Here’s everything you'll get.
Full report
Full deck of slides which uncovers the evidence behind the 10 opportunities and lets you discover potential brand actions
5 mins key messages
Highlights summarised in a 5-minute video - perfect for distributing widely to create a customer-first mindset across your business
Customer footage
First-hand evidence of customer challenges in their own words - a powerful call to action for all stakeholders
Video debrief download
A fast-paced, one-hour presentation of findings by leading researchers from The Score, complete with extra narrative around the 10 opportunities
Retail Week Live
Even better value
The Score offers customised packages, allowing businesses of all sizes to gain a competitive edge by making data-driven decisions.
£4,000 saving
£1,500 saving
£1,000 saving
* Based on a standard monthly package
Biggest study of its kind
Our research spans three years, surveying 2,000 people every week and tracking the lives of 30 households - making it the largest and most comprehensive in the UK. Over that time it's won the trust of many of Britain's most successful and ambitious brands.
The Score is always fresh and interesting, with lots of inspiration and examples of applications
Ruth Hinton, Vue
Trusted by the UK's top brands
Ready to find out more?
Whether you're a startup or an established brand, The Score Headstart is an indispensable resource to help you stay ahead of the competition and thrive in 2023.
Its brought to you by Kokoro - crowned Agency of the Year by both Aura and the MRS in 2022.
Contact the Score today to get your hands
on Headstart and start making a difference in people's lives.